Treasury Prime announces customizable card checks to increase transactions while reducing fraud


SAN FRANCISCO, July 20, 2021 / PRNewswire / – Prime Cash, the leading API Banking as a Service (BaaS) platform company, today announced customizable card checks, including the ability for fintechs and other customers to enter the authorization loop for approve their users’ transactions in real time. These enhanced card controls will give customers the ability to customize balance, merchant, and speed limits based on their business model and proprietary user data to enable both more and larger transactions while reducing costs. refused transactions and fraud.

Treasury Prime customers who want to get started quickly with minimal customization can create their card programs using Treasury Prime best practices and presets, then customize them in the future as they collect. user data.

“This release marks the first of many features provided by Treasury Prime as a result of our integration with Marqeta, the modern global card issuance platform,” said Chris Dean, co-founder and CEO of Treasury Prime. “With our enhanced features, fintechs can create better, safer and more customizable experiences for their customers.”

Customers who are ready to start customizing controls can use simple API calls to together configure their card controls program in the way that suits their business. For example, businesses can start with simple levels of personalization that can include parameters for balance requirements, merchant types, and transaction frequencies that are specific to their customers’ usage. Many fintechs have their own data sources that cater to their particular end users; in these cases, it can be useful for the business to be directly in the authorization loop, as the fintech’s own data can better inform whether a transaction should be approved or denied.

Treasury Prime card checks also make it possible to cross check financial product cards. For example, a neobank works with employers to provide access to earned wages to hourly workers and has direct access to employer systems. As a result, the neobank knows the hours worked as well as the schedule to come in the near future and gives workers access to part of their future income. With Treasury Prime account checks, the neobank can implement a real-time cash advance function on the bank account that is only triggered under special circumstances such as the hourly worker using funds from income future. Some card checks could also be enabled with the reserve function, limiting things like purchases to specific merchants for which the reserve is used.

Unlike other BaaS providers which force companies to adopt predefined and structured flows, the Treasury Prime platform was designed to support complex business models and fund flows. Through a single API, the Treasury Prime platform provides access to a wide range of financial products, including payments, cards and Treasury Prime’s proprietary ledger; characteristics of financial products such as overdraft protection; and the trim, speed and merchant controls.

For each level of card control, whether ready to use or customized, all data flows through the Treasury Prime platform. This single-system approach is both faster and has a significantly lower risk of error than the traditional model of data flowing through the card processor, technology API, and bank systems.

Learn more about building a card program in Treasury Prime’s full Cards 101 webinar at August 3, 2021 at 12 p.m. PT. Register now here.

About Treasury Prime
Treasury Prime is the leading Banking as a Service (BaaS) company that connects banks and fintechs through an API so developers can start building in minutes and get up and running in days. The full integration of Treasury Prime into core banking systems gives developers access to a wide range of banking services, from opening accounts to executing payments and issuing cards. Treasury Prime is backed by Deciens Capital, Nyca Partners, Pacific Western Bank, QED Investors, SaaStr Fund, Susa Ventures and Y Combinator. Developers can start building today at For more information visit

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SOURCE Cash Prime

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